Women’s economic power is on the rise—and has been, quietly, if we’re honest, for a while now. It’s up to marketing and visual communications to not only be smarter to stand out in a savvy market, but also to keep up with modern tactics to successfully appeal to this highly lucrative demographic. Keep these five…
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Creating -and sticking to – a social media strategy is a key component of being able to reach your client base. Having an informed strategy allows you to build your brand’s reputation, keep track of what competitors are doing, and keep up that oh-so-important communication with your customers. What are the benefits of having a…
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An effective marketing email is an essential part of your quickly approaching holiday marketing campaigns, or any digital marketing campaign for that matter. What does an effective one look like? An email with an impressive open-rate and click-through rate, bringing you sales. How do you get to this point? Here are our top tips for…
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